Lesson 1Track
Know what to measure
- The 12 numbers worth tracking
- What each one means, in plain words
- Targets to aim for, like CTR and CPM
Once your ads are live
Know which numbers matter in your video ads.
The 12 numbers to track once your ads are live, and 4 fixes to try when results are low. 2 video lessons and a 13-page book.
$19 USD
One payment, yours for life.
30-day money-back guarantee. No reason needed.
Does this sound like you?
- 01Your ads are live, but you're not sure if they're working.
- 02Your ad dashboard shows dozens of numbers, and you don't know which ones matter.
- 03You don't know what a good result looks like.
- 04When an ad stops working, you're not sure what to change.
You don't need to track everything. This course shows the 12 numbers worth watching, the targets to aim for, and 4 fixes to try when an ad falls short.
2 lessons: track it, then improve it.
Know which numbers to check once an ad is live, and what to change when they're low.
Plus the 13-page book, with every number and fix in one place, to keep beside you when you check your ads.
See inside the course.
Watch a short preview from the lesson, and take a peek at the book.
The 13-page book
All 12 numbers and 4 fixes
2 short lessons, 11 minutes in total.
Watch them once your ads are live, then come back whenever you check your results.
The 13-page book has every number and fix, so you can keep it beside you when you check your ads.
- 01Tracking Data6:41The 12 ad numbers to track, and the targets to aim for.
- 02Improve Ad Performance3:574 fixes for an ad that isn't working, like A/B testing.
- BookThe 13-page bookPDFEvery number and fix in one PDF. Plus the AI tools that make new versions to test.
Is this for you?
Yes, if you
- Have video ads running, or about to launch.
- Aren't sure which numbers matter.
- Want simple fixes to try when an ad isn't working.
Not for you if you want
- A course on making the ads. See the three stage courses.
- An advanced media buying course.
- A course on setting up ad accounts and campaigns.
Who made this course?
Hi, I'm Cameron van Hooft, the founder of Createix. I started making videos in 2018 with a $200 phone, then went on to film for clients and a marketing agency in Australia. Making an ad is only half the job. Knowing how it performs is the other half.
2018
Making videos since
Over 1,800
Video ads cut for every screen
Over 650
Unique video ads in two years
Everything you get
- 2 video lessons11 minutes on tracking and improving your ads.
- The 13-page bookAll 12 numbers and 4 fixes in one PDF, plus the AI tools to try.
- Yours for lifeWatch it again any time. Updates are free.
The Ad Performance Formula
Video course and book
- Lessons
- 2, 11 minutes
- Book
- 13 pages
- Access
- For life
$19 USD
One payment, yours for life.
You'll get your login right after you pay.
30-day money-back guaranteeIf it's not right for you, email info@createix.io or use the Contact page within 30 days of buying. You'll get a full refund, however much you've watched. No reason needed. This guarantee is in addition to your rights under the Australian Consumer Law and the consumer laws where you live, and it does not limit them.
The Video Advertising Formula
Want them all?
Get all 3 stages and The Ad Performance Formula in one course. You also get 2 lessons that only come with the Formula, the Introduction and the Summary, and the full 44-page book.
- All 4 courses: $220 USD
- The Formula: $97 USD
- You save $123
$97 USD is the founding price for the first 25 buyers. Then $197 USD.
Bought separately
- The Pre-Production Formula$87
- The Production Formula$47
- The Post-Production Formula$67
- The Ad Performance Formula$19
- Total$220 USD
The Video Advertising FormulaAll 4, plus 2 more lessons and the full book
$97 USD
Quick answers
Got another question?
Email info@createix.io
About 11 minutes of video, in 2 lessons.
Find out what's working in your ads.
$19 USD, one payment, and it's yours for life.
30-day money-back guarantee. No reason needed.
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