1. PlanPre-production
Know what to make before you film
- Plan your first campaign: 3 ads in 2 formats
- Write your script using 1 of 5 simple patterns, like AIDA
- 8 steps to get ready, with 3 templates to fill in
- Gear lists that start with a phone
Make better video ads in less time.
A simple system to plan, film and edit them. 9 video lessons, a 39-page book and 3 templates.
$97 USD
for the first 25 buyers. Then $197 USD.
25 of 25 spots left at $97
14-day money-back guarantee. No reason needed.
Does this sound like you?
- 01Every ad starts from a blank page.
- 02Video is one job on a long list, and time runs out.
- 03You find a missing shot when you start to edit.
- 04Your ads go live, and you don't know what to fix.
Good news: there's an easier way. This course gives you one simple process to repeat on every ad, so you can stop guessing and start each one with a plan.
It all comes down to 3 stages: plan, film and edit.
Each one is a short list of steps. Follow them in order on every ad, and nothing gets missed.
Plus 2 bonus lessons: the 12 ad numbers to track, and what good looks like. And 4 fixes for an ad that isn't working, like A/B testing.
See inside the course.
Watch a short preview from the filming lesson, and take a peek at the book.
The 39-page book
Plus a PDF for each section
9 short lessons, 99 minutes in total.
Watch them at your own pace, one at a time or all in one go.
The 3 templates
Production schedule, shot list, and props and wardrobe list. Word files, each with a filled-in example.
- 01Introduction3:24Where the formula came from, and what you will learn.
- 02Pre-production: video ad formats10:29Plan your first campaign: 3 ads in 2 formats. Research ideas in the Meta Ad Library.
- 03Pre-production: script structures13:115 ways to write a script, and which format each one suits.
- 04Pre-production: the documents12:268 steps to get ready, the 3 templates, a location checklist and gear lists.
- 05Production10:49The 10-step shoot day, from setting up gear to packing up.
- 06Post-production21:57The 6 cuts, from rough cut to export, with folders and file names to copy.
- 07Summary15:34The whole formula in one lesson, so you can come back to it.
- B1Bonus: tracking data6:56The 12 ad numbers to track, and what good looks like.
- B2Bonus: improve ad performance4:344 fixes for an ad that isn't working, like A/B testing.
Is this for you?
Yes, if you
- Make the video ads for your company, with a small team or on your own.
- Have a phone or a camera, and not much time.
- Want one process you can repeat on every ad.
Not for you if you want
- A course on growing a YouTube channel.
- A course on buying and targeting ads.
- Completely AI-generated video ads.
Who made this course?
Hi, I'm Cameron van Hooft, the founder of Createix. This is the process I use on every shoot, from client work to agency campaigns. It took a year to build, and I've never had to do a re-shoot.
2018
Making videos since
Over 1,800
Video ads cut for every screen
Over 650
Unique video ads in two years
Everything you get
- 9 video lessons99 minutes. 7 core lessons and 2 bonus lessons.
- The 39-page bookPlus a PDF for each section.
- 3 Word templatesEach with a filled-in example.
- Track and improve your adsWhat to measure once an ad is live, and how to fix it.
- Yours for lifeWatch it again any time. Updates are free.
Why is it $97 right now?
It's a founding price to thank the first 25 people who buy. Once 25 spots are taken, the price goes up to $197 USD. There's no end date, so it lasts until the spots are gone.
The Video Advertising Formula
Video course, book and templates
- Lessons
- 9, 99 minutes
- Book
- 39 pages
- Templates
- 3
- Access
- For life
$97 USD
For the first 25 buyers. Then $197 USD.
25 of 25 spots left at $97
You'll get your login right after you pay.
14-day money-back guaranteeIf it's not right for you, email info@createix.io or use the Contact page within 14 days of buying. You'll get a full refund, however much you've watched. No reason needed. This guarantee is in addition to your rights under the Australian Consumer Law and the consumer laws where you live, and it does not limit them.
Quick answers
Got another question?
Email info@createix.io
About 99 minutes of video, split into 9 lessons. Watch it all in an afternoon, or one lesson at a time.
Plan, film and edit your next ad with a simple system.
$97 USD for the first 25 buyers. Then $197 USD.
14-day money-back guarantee. No reason needed.
Not ready yet? Get the free checklist